Kleinfeld Paper, in partnership with Manhattan-based Kleinfeld Bridal, continues the extension of the premier name in bridal fashion into the wedding stationery industry. The company exhibited its growing design collection, with more printing processes, embellishment options, and design features, exclusively for select fine stationery retailers, at during the annual National Stationery Show, May 18-21, 2014, at the Jacob Javits Center in New York City.
Initially previewed at Kleinfeld Bridal in New York in late 2012, Kleinfeld Paper’s debut collection launched online in January 2013. Under more recent leadership by Kleinfeld Paper President Paul Wainman this past year, a former executive within the fine stationery industry, the company is expanding its offerings in design, printing optionsprocesses, and customization details for bridal consumers through a growing network of select retail partners. And it’s doing so with uniquely dedicated, dependable service in keeping with the standards of a world-renowned bridal brand.
“We’ve entered the retail stationery market thoughtfully by paying close attention to the demand for more personalized customization details, better service, and faster turnaround times,” says Mr. Wainman. “We are uniquely positioned to support our retail partners’ success by offering everything under one roof.”
Standing behind the brand is a state-of-the-art print, assembly and bindery facility, dedicated web-based technology and customer service resources, and a professional print management team. The company is committed to giving retailers a single, turnkey resource for managing client orders start to finish, through the efficiency and experience gained from over 25 years of experience in personalized print and fulfillment services.
The Kleinfeld Paper retail collection consists of three style albums, Modern, Romantic, and Classic, plus now the new album, Classic I. This latest album contains 18 timeless designs in keeping with the company’s signature style of understated elegance. The collection is carefully crafted to highlight the beauty of fine printing processes on exquisite paper.
Along with the new album, Kleinfeld Paper presents retail partners with a wider selection of options than what is currently available to online customers. These new selections may be used on designs in any of the three style collections (albums). In addition to current printing processes in digital, raised ink and letterpress printing, engraving, the company now offers engraving, foil, blind emboss and thermography. More embellishment options such as layers, bellybands, die-cuts, pockets and ribbons are also available across all designs. New design features include flourished typography and a select menu of monograms and motifs to round out the company’s expanded customization options.
“Fine stationery retailers expect a certain level of design selection and paper quality,” explains Mr. Wainman. “But it’s trust in a new kind of service and craftsmanship that we know Kleinfeld Paper delivers that distinguishes our brand.”
Kleinfeld Paper retail partners can reach Customer Service 7 days a week during regular and extended weekend hours, as well as through online chat, a toll-free telephone number and email. A fully-integrated, web-based ordering system, backed by the dedicated customer service team for offline ordering, gives retailers easy-to-use access to place and tracking customer orders.